This quiz is designed to test your knowledge of these modules of the “Retail”  lessons in the Business Models Courses.  The 17 lessons can be seen here; Retail and Retailing Lessons There are ten questions some of which are “tick all that apply “, and others are True/False. The pass mark is 70 out of a…

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So let’s consider what we have learnt in this series. How Traditional Retailing works. We’ve looked at traditional retail, and the role of manufacturers, distributors and retailers and the part they play in getting products in front of the consumer. We have looked at different types of retailers, and their shared objectives, of achieving a…

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Retailing is in a permanent state of flux as rapidly emerging technologies spawn new ways of buying and selling goods and services and disrupt the established retailers. We are probably all familiar with Uber and Airbnb and their disruption of their markets. Let’s take a look at a few of the newest ideas around in…

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It seems somewhat counter intuitive for a retailer to offer other retailers the opportunity to advertise in their store, but that is effectively what many of them are considering and doing now. It could be a very lucrative opportunity for them –too lucrative to ignore, given that they are having to continually invest in new…

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The massive increase in online shopping has led to an explosion in home deliveries, and has spawned a whole new industry with problems of its own. Shoppers are looking for more convenient delivery options from their service provider. Almost half of UK shoppers have abandoned a shopping cart because they are not satisfied with the…

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Lets have a look at some new developments in retailing Rise in mobile shopping There has been a huge growth in shopping on mobiles and tablets in recent years, and this is accelerating. It has a number if implications for retailers. First they need to have their websites optimised for use on mobiles, and secondly…

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Multi-channel retailing? What is multi-channel retailing, or Omni channel retailing as it is sometimes called? It is a marketing strategy that offers a choice of ways for the consumer to interact with, and purchase from a company, creating a seamless experience, integrating all available technologies. They may include the retail store itself, a website, shopping on a…

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The growth of online has been a mixed blessing for retailers. Setting up online channels has cost retailers significant investment at a time when economies are still recovering from the global recession. Transparent and fiercely competitive pricing means that retailers are having to rethink their margin targets and expected return on capital. It has though,…

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Completing Selection Before selecting, the Buyer will view all the available ranges, attend Trade Fairs, talk to suppliers, look at competitors, analyse market reports, and so will develop a good understanding of the market, its successes and trends. If they are considering licensed merchandise, for example toys and gifts, they will be aware of relevant…

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The buyer will have a target margin to achieve for each range, based on target for the company target, and the individual range history. But it is not the mix of the range offer, but the onsale mix that is important, the volume of sales on each line will alter the margin mix. Once the…

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